Cases / Booking & Tourism
Booking solutions for the holiday industry
We're redefining the booking journey by moving away from endless filtering and toward natural conversations that lead straight to a reservation.
From filters to conversations.
Toppen af Danmark offers more than 650 holiday homes along Denmark's northernmost coast — the roaring West Sea, the nature of West Jutland, the northern lights over Skagen. Finding the right one shouldn't take a dozen filter dropdowns.
At MAUS, we've spent the last few months pushing the boundaries of what AI can do for the travel industry. Our project for Nordsee Holiday isn't just a chatbot — it's a fully integrated Agentic Experience (AX) that talks directly to Booking Studio in real-time, finds the perfect house, shows live prices, and handles the full "Book Now" flow.
This well-consolidated industry solution was established in the early 2000s and has generated several billion in revenue for local rental agencies. We've built on top of that foundation with a native web experience and a dedicated ChatGPT App — meeting guests wherever they prefer to search.
650+
Holiday homes
3
Language versions
2ch
Web + ChatGPT
Live
BookingStudio API
Natural language search
Guests describe their ideal stay in plain words. The agent finds exact matches from 650+ properties in real time.
Live prices from BookingStudio
Every response pulls real-time availability and pricing directly from the API — no cached results, always accurate.
Guided checkout inside the chat
The agent walks guests through the full reservation flow without leaving the conversation.
Multi-channel: web & ChatGPT App
Deployed as both a native web experience and a dedicated ChatGPT App — meeting guests on their preferred platform.
1.284
Bookings
↑ 18%
vs. last month
94%
Occupancy
Bookings — last 7 days
What We Built
A complete e-commerce and booking system.
An intuitive Umbraco solution with deep BookingStudio integration — advanced search, owner tools, automated customer dialogue, and an AI layer that turns search into conversation.
Deep BookingStudio Integration
Our AI talks directly to Booking Studio in real-time — fetching live availability, pricing, and property details to power a seamless end-to-end experience without manual data entry.
Agentic AI Commerce
Instead of endless filters and forms, guests describe their ideal holiday in natural language. The AI agent finds the perfect property, shows live prices, and handles the full "Book Now" flow conversationally.
Multi-Channel Deployment
Launched both as a native web experience embedded in the holiday site and as a dedicated ChatGPT App — meeting guests wherever they prefer to search and book.
Aesthetic Responsive Design
A unique graphic identity capturing the essence of Northern Jutland — fully responsive across all devices and prepared in three language versions targeting Danish, English, and German tourists.
Agentic Experience
Not a chatbot. An agent.
The AI doesn't just answer questions — it acts. It searches live inventory, evaluates property fit against the guest's stated preferences, surfaces the best match with real pricing, and executes the booking. Every step happens inside the conversation, on any channel.
Natural Language Search
Guests describe their dream holiday — "a quiet house near the sea for four, with a sauna" — and the agent finds exact matches from 650+ properties, live.
Live Pricing & Availability
Every response pulls real-time data from the BookingStudio API — no cached results, no outdated prices. Guests always see the exact cost for their chosen dates.
Guided Book-Now Flow
The agent surfaces the perfect property, presents live pricing, and walks guests through the checkout — handling the entire reservation inside the conversation.
ChatGPT App Distribution
A dedicated ChatGPT App extends reach beyond the website — letting guests book directly from their preferred AI assistant without leaving the conversation.
Impact
Billions in revenue. Reimagined.
An industry solution established in the early 2000s, evolved into an AI-first booking experience. The same trusted platform — now with a conversational layer that removes friction from every step of the guest journey.
For Guests
Find your perfect holiday home — in one conversation.
No more scrolling through hundreds of properties. Guests describe what they want in natural language, and the agent finds the right match, shows live prices, and completes the booking — all without leaving the chat.
For Rental Agencies
A platform that keeps generating revenue.
Built on a proven industry backbone that has processed several billion in bookings, now extended with an AI layer, multi-language support, owner tools, and a marketing platform — so agencies spend less time on ops and more time growing.
Would you like to know more?
You are always welcome to contact us to find out more about what we can offer you. We are ready to hear about your business and advise based on your needs.
